Privacy Policy

Terms “website” and “company” refer to and “ABALCHEMY LTD, respectively. The website uses the information supplied by you through the ordering/registration page to process and fulfil your order. We may also use it to tell you about changes to our services, inform you of special offers and new product offerings that we think may be of interest to you. If you do not wish to receive this information from us in the future please uncheck the box on the order form. If you purchase an extended warranty, your details will be passed to the company, for the purpose of administering the warranty. Unless the law requires it, this information will not be supplied to any other third party. Should you have any questions you wish to ask concerning your privacy please contact us.

Privacy Agreement

Our policy is to respect the privacy of our customers at all times. We are registered under the UK Data Protection Act and comply with the terms. Information is collected lawfully and in accordance with the Data Protection Act 1998. We store name, address and credit card details. We do not store the three digit security card from the rear of the card. The credit card details are stored electronically in a secure environment.

Automatic Information

Data about your activity while visiting our website is automatically provided to Abalchemy Ltd. when you enter the site. It is used by us, in non-personally-identifiable form for internal purposes such as analyzing how our customers shop and what types of merchandise they find most interesting. Email addresses and other personally identifying data is known only when voluntarily submitted or posted to us. The company uses personally identifying data, which you provide to us, to tell you about carefully screened products we feel may be of interest to you. If, at any point, you no longer wish to receive communications from abalchemy please forward such request to us at In addition, we will use your email address and other personally identifying information to respond to you when you make contact with abalchemy. We respond to e-mail from visitors who have contacted us for specific purposes such as making a product enquiry. We may also use the shipping and payment addresses of our customers to send them communications from other ABALCHEMY trading companies or similar direct mailings. If you have any questions regarding our privacy and security policy, please contact us by e-mail at

Cookie Policy

This section was created to inform you about's use of cookies when you visit their website (hereinafter called the ''Site'').

What is a cookie and how is it used?

A cookie is a small text file in alphanumeric format which is deposited onto the user's hard drive by the server of the Internet site they have visited or by a third party (advertising, web analytics services, etc...). When you visit the website, if you have accepted the use of cookies, they will record certain information which is stored in the memory of your hard drive. This information helps us to: Generate reader statistics. Adapt how our web site appears so that your set preferences are displayed (language, screen resolution, operating system...) when you visit our site to tailor the advertising content on your device and store information from a form that you have filled out on our web site.

List of Cookies used on the site

Cookies issued by third parties

Cookies may be issued on our website by third parties as a result of third party applications integrated into our web site, via the content of third parties who broadcast in our advertising spaces or by external advertisers using our publicity space. Here is the list of our partners who are depositing cookies on your computer:

  • - Criteo
  • - Google
  • - iAdvize
  • - Pinterest
  • - RichRelevance
  • - Smart AdServer
  • - Sociomantic
  • - Webtrends
  • - Xiti

Cookies allow us to:

  • - Count the number of page views for advertising content distributed in our publicity space, identify the ads displayed, the number of users that have clicked on them, in order to gather statistics.
  • - To recognize your device when it is browsing other sites where advertisers or third-parties also issue cookies and adapt the content to your device.

Cookies issued by social networks

The website uses Facebook plug-ins. Therefore, if you interact with the plug-ins, for example by clicking on the ''Like'' or ''Share'' button, information relating to your browsing on the Site and your Facebook membership will be transmitted and stored on the Facebook company server and shared according to the parameters of your Facebook user account, under the Facebook terms of use.

Accept/reject cookies

At any time, you can choose to accept or reject cookie installation on your device by configuring your browsing software.

If you accept cookies

You can control the cookies recorded onto your device. You can modify your choices for free, at any time, according to the options that are available on your web browser. If you have accepted cookies, the cookies which are integrated into the pages and content that you have consulted can be temporarily stored in a special location on your device. Only the party who issued the cookies can read them.

What are the advantages of accepting cookies?

When you visit the website, cookies will record certain information stored on your device. This information helps us to offer you products according to the articles that you have selected during previous visits, allowing us to better your experience on the site.

If you reject cookies

If you refuse to accept cookies on your device, or if you delete what has been recorded, you cannot benefit from a number of features which are necessary to browse in certain areas on our site. This would be the case if you were trying to access content or services that require login. This would also be the case if we cannot recognize, for technical management purposes, the type of browser your device is using, its language and display settings, or the country from which your device appears to be visit connected to the internet. Where applicable, the website assumes no responsibility for consequences linked to the reduced functioning of our services resulting from the impossibility for us to record or view cookies which are necessary for operation and which you have rejected or deleted. When you reject cookies, we still install a cookie which lets us memorize your choice so we do not have to ask if you want to accept or reject the cookies with every visit.

Your browser settings

Cookie management varies with each browser. It is described in the help menu of your browser.


This website has security measures in place to protect against the loss, misuse or alteration of the information under our control. When you enter sensitive information (such as a credit card number) on our order forms, we encrypt the transmission of that information using secure socket layer technology (SSL). We follow generally accepted standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, we cannot guarantee its absolute security.

ABALCHEMY LTD, Registered Company in England and Wales (No. 9655558), VAT Registration Number: GB 241787588

Registered Office: C115 Trident Business Centre, 89 Bickersteth Road, SW17 9SH, London